eCommerce websites are extremely competitive, and attracting the right customers is crucial. If your customers have to go through a lot of steps or experience poor navigation and leave your website, they’ll go elsewhere before making an order. These ecommerce design mistakes are easy to avoid by planning your site properly and know how your customers will navigate your site.
One of the biggest ecommerce design mistakes people make is not using high-quality images on their product pages. A bad image can ruin your website’s sales potential. You should hire professional photographers to shoot your product photos. Also, ensure that the images are big enough to show the specifications of your products.
Another mistake people make is to not create consistent layouts for their pages. Different layouts for pages can cause confusion for users and cause the site to appear messy. It is essential to create an outline of the design and make sure that all pages follow the same pattern.
Many people do not include contact information on their e-commerce websites. This is a major mistake because it makes the site appear unprofessional and may cause potential customers to be skeptical of the business. Your contact information should be easily accessible on your website to allow customers to contact you for any queries.
Avoiding these ecommerce mistakes will result in improved customer service and higher sales. If you follow these simple guidelines, you can ensure that your online store is user-friendly and effective in making customers out of visitors.
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