Exploring ways and you will culture, travelling and getting to understand new richness of different societies into the south-west and East, passionate new 34-year-old architect and creator to transform her development and you may education into Imaginarium facility which offers modern clothes, precious jewelry, jewelry and you will toys.
While the she didn’t find a lender which will approve her financing according to the lady small business, she try forced to borrow money from a great microcredit organisation that have an extremely high return price
Provided of the a robust perception to show the woman innovative welfare toward a job also to attract her time into creating a brand name, in she started a company. In the past 5 years, she experienced of several risks, pros and cons, and discovered assistance and therefore helped the woman business survive and you can develop their info.
Given that a participant of the BizUp venture, which is getting accompanied from the Base 787 and you can United nations Girls and you will financed from the government of the United Kindgom, she already works on the strategy from the lady brand name and to your broadening in order to painting procedure off a structure on her clothes facts where she brings together old-fashioned ethnic areas of the room regarding Zmijanje out-of Manjaca having a new and you will progressive lookup.
„Advantages needs to be supplied to traditions. I am trying to find community plus in standard in the something that is because of records and old-fashioned ornamentals,” Aleksandra says.
Zmijanje is an area in northern-western Bosnia, anywhere between towns and cities out of Banja Luka, Mrkonjic Graduate, Sanski Very and Kljuc, and therefore existed since the a management-territorial unit through to the avoid of your own 13th millennium and you will and that later on changed their limitations and you may significance. Community and lifestyle from Zmijanje was basically remaining having generations and additionally they is today establish to your Orthodox Religious populace in this field. The fresh recognisable Zmijanje embroidery is on the latest UNESCO Listing of Intangible Cultural Culture of Humanity because the 2014.
As a scholar architect, Aleksandra struggled to obtain a decade during the a buildings bureau within the Banja Luka, due to the fact a furnishings constructor and you may lighting developer. Last year, she try being employed as a coaching secretary into the structures education for the Thailand, while the some one and culture of the far away country demonstrated their the brand new richness they bring therefore the details of it social community it needed to return to on the community of their families. Whenever she returned where you can find Banja Luka, she been trying to find an approach to do the just like the girl Thai co-workers – give her very own certain culture a modern deal with. Out of her https://kissbrides.com/latinfeels-review/ individual attract and as an interest, she come taking care of this new digitalisation of the Zmijanje embroidery.
Afterwards whenever she been Imaginarium, as a consequence of a training plan to your Japanese invention company, she caused team advisers and performers exactly who assisted the girl attention the job.
„We started really broadly with my works. The thing i is actually creating until after that, We already been carrying out at the same time: ceramics, chairs, gowns, playthings, all sorts of things. ‘. It actually was so when I started with all such gowns situations that have a modern term.”
Enjoying value for money and you may possibility of the lady design that have antique ornaments becoming demonstrated internationally, Aleksandra become taking care of it right now recognisable brand when you look at the Bosnia and you can Herzegovina.
She generated a wood stamp that renders the fresh Zmiping it towards the textile, Aleksandra creates a new look of the lady clothes, which includes dresses regarding variable thickness, feminine kimonos and blouses.
And then, when i was starting to perform the digitalisation of the Zmijanje embroidery, it thought to me: ‘Really, why don’t you accomplish that?
24 months ago, on account of insufficient earnings, Aleksandra confronted the option of possibly closing on the providers or wanting an easy way to funds they. She grabbed it.
